Tuesday, 7 October 2008

Frommer’s Travel Guides New for Apple iPhone® and iPod® Touch

A perfect pairing of America's best? Next time you're hitting the streets of New York, San Francisco, London and Paris, you can couple the sleek and simple design of Apple's latest gagdets with the latest in essential travel information.

Storing the city guides directly to your device gives you access to info on the move, without having to connect to the net and trawl through ad-ridden content. Frommer’s for iPhone also features local travel tips, restaurant and hotel reviews, and bonus features such as location-based services, interactive maps, and web and phone links. Turning the pages of a printed guide is now replaced by instantly accessible information at the flick of a finger, using the unique touchscreen interface.

“Frommer’s [an imprint of Wiley Publishing, Inc] is the go-to resource for millions of travelers every year,” said Larry Olson, Vice President and Marketing Director, Professional/Trade, Wiley. “There’s no doubt technology is changing the way we travel, and by partnering with Modiality [a market leader in transforming premium, branded learning and lifestyle content for personal handheld media players] to bring Frommer’s to the iPhone, we are positioning our content to appeal to the most savvy pleasure and adventure seekers in the marketplace.”

Click here
to view a demo of the digital travel guide

The digital ediions of the 2008 Frommer’s New York, San Francisco, London and Paris guides are available for purchase and download on Apple.com via the new Apple App Store and on iTunes for $9.99. Additional Frommer’s guides are scheduled for release in late 2008.

Image ©Frommers/Wiley Publishing, Inc